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Kind

Promoting dignity and quality of life for all humans and animals. This includes fair pay and safe & decent working conditions for all workers, plus 100% vegan-friendly with no animals or by-products, across the supply chain.

Healthy

Promoting health & happiness for mind, body, and soul, to nourish inside and out, and living free from toxins, harmful ingredients, and hazardous substances, for a clean, vibrant, healthy lifestyle.

Sustainable

Promoting planet awareness, sustainability and biodiversity. Creating regenerative models of design & manufacture, looking to Circular Economy sustainable development.

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