Flax and Loom is the new venture of long time sustainable fashion designer Phil Wildbore. He’s now striving to produce ‘the world’s most sustainable, commercial jean’.

The hemp, the cotton has been harvested within the vicinity of the weavers. Every part of each piece of clothing is stitched and washed in an eco-formula and finished at Flax & Loom partners in a family run, bespoke clothing factory where people are paid a fair wage. Until its final dispatch from the factory, the whole cycle is dedicated to producing the lowest carbon footprint possible.