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Loft & Daughter is a socially and environmentally conscious lifestyle brand for today's free spirit.
Loft & Daughter was born out the belief that beautiful things can give back too.
Each collaboration and product offering has stemmed from the potential it has to impact positively on people and planet.
Environmental and social kindness is not a mere point of difference or a fortunate outcome of these products, but rather, the heartbeat & the reason for their existence.
Each partnership has been carefully handpicked because of their commitment to, and/or speciality in, at least one of my foundational core values or alignment with this brand’s mission. Whether it be empowering the most vulnerable women in society, providing social and economic uplift to disadvantaged artisans, through to the use of sustainable, recycled or planet-friendly materials, every piece, every partnership, exists because hopefully, somewhere down the line, it makes this world just that little bit better…